Clarus Commerce, a leading provider of end-to-end loyalty solutions, has officially rebrand itself as ebbo. The rebrand comes after Clarus Commerce’s acquisition of PrizeLogic in late 2021.
The ebbo brand signifies two loyalty industry leaders coming together – Clarus Commerce, helping brands engage and reward their best customers through an innovative, full-service approach to loyalty programs since 2001, and PrizeLogic, powering loyalty, promotions and rebate programs for leading brands in the retail, CPG and travel & hospitality space since 2008.
ebbo’s full spectrum of customer loyalty solutions includes punch card programs, points-based rewards, retention rewards, premium loyalty and digital rebate programs, plus loyalty amplifiers like sweepstakes, UGC contests, trivia and more to help brands enhance their loyalty program with increased customer acquisition, program onboarding & education, revenue, point burn, customer retention and brand advocacy.
“ebbo presents us a remarkable opportunity to invest further in proprietary technology, offer a wider array of services to our clients, bring in fantastic domain expertise and continue to accelerate growth,” said Tyler Haskins, EVP of Marketing, ebbo. “Our highly experienced teams have a proven track record of delivering innovative, award-winning solutions to the most recognizable brands in the world. ebbo is uniquely positioned to continually grow and take our solutions to the next level and drive value for our clients.”
ebbo’s iterative approach benefits prospects and customers alike, offering flexibility and tailors programs and partnership. With this rebrand comes expanded loyalty services including creative & user experience, dedicated account management, strategy & analytics, content moderation, development services, customer service, legal services, prize management and decades of subscription billing management.
“When it comes to loyalty, our philosophy has always been, ‘don’t set it and forget it.’ That’s why our mission at ebbo is to empower brands to drive loyalty through continuous customer engagement,” added Haskins. “We know that the best way to serve our clients is to understand them. We’re confident that our expanded offering will not only meet the expectations of our brand partners but exceed them. I’m excited to see what the future holds – and how we can empower brands to turn their best customers into brand advocates.”
