Bamboo Rose Goes Live with The Vitamin Shoppe to Connect and Optimize Product Development and Sourcing

Bamboo Rose, the Boston-based multi-enterprise product and supply chain platform, is excited to announce that The Vitamin Shoppe recently went live on the platform. Bamboo Rose will enable the specialty retailer of nutritional products to digitize product development and specification management processes, streamline collaboration across the business partner community, and improve data quality. 

The Bamboo Multi-Enterprise Platform (MEP) empowers retailers to efficiently manage the product development process and extends product data directly into packaging, labeling, and regulatory compliance activities. By improving visibility into this process, retailers can accelerate time to market, reduce administrative work, and increase margins.

As part of this digitization initiative, Bamboo Rose will help The Vitamin Shoppe gain the data and tools to accelerate product development, standardize product ingredients and packaging information via validated libraries, and easily generate nutrition labels quickly and effectively.

The PLM application will also bring consistency to product specifications and claims processes through aggregated, accurate data around packaging, cost, brand, department, ingredient restrictions, allergen restrictions, flavors, and servings. Additionally, the platform will connect and improve the complete sourcing process through digital collaboration and vendor management with suppliers and manufacturers.

Since launching in 1977, The Vitamin Shoppe has grown into the premiere global destination for health and wellness solutions, supporting millions of customers annually on their journeys of lifelong wellness. The Vitamin Shoppe offers the largest assortment of vitamin, mineral, and supplement products at retail in the U.S., including national brands and an expanding portfolio of proprietary brands, such as The Vitamin Shoppe®, Vthrive The Vitamin Shoppe™, BodyTech®, BodyTech® Elite, fitfactor™, fitfactor KETO™, plnt®, ProBioCare®, True Athlete® and TrueYou™.

With Bamboo Rose’s Inspection Management capabilities, real-time data about specific formulas and testing protocols will enable The Vitamin Shoppe to perform simple, repeatable inspections in distribution centers to ensure products are packed correctly and maintain product quality standards. The system will also benefit the retailer and its inspection partners by providing historical product inspection data to streamline processes on subsequent orders, reducing the risk of quality or compliance issues and speeding time to market. 

“Welcoming The Vitamin Shoppe into the Bamboo Rose community represents an exciting opportunity to support retailers focused on nutritional products as they bring health and wellness to their consumer base across markets,” said Chirag Patel, President at Bamboo Rose. “We are thrilled to support this industry leader in streamlining and connecting their product development, sourcing, and inspections processes in close collaboration with their business partners with the shared goal of bringing outstanding products to market.”

“Managing development, sourcing, and quality compliance for an expanding portfolio of private brand offerings at scale requires full transparency across teams, partners, and processes,” said Andy Laudato, Chief Operating Officer of The Vitamin Shoppe. “Digitizing and standardizing key processes throughout the product lifecycle, from development to product labeling, will help us continue offering the industry-leading quality, innovation, and expertise our brands are known for. We’re excited to join the Bamboo Rose platform, gaining access to key data and insights to simplify each stage of product development while accelerating speed to market.”

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