Boardwalktech Software Corp. (“Boardwalktech” or the “Company”), a leading digital ledger platform and enterprise software solutions company, announced the expansion of its trade promotion, planning, forecasting and pricing solution with an existing global food products manufacturing company. This existing client is now expanding and integrating additional point-of-sale data feeds into Boardwalktech’s Digital Ledger Platform which when combined with existing purchase order and other supply chain information from their SAP system – will expand the client’s ability to interoperate with their existing systems and provide better operating visibility. The resultant solution created on Boardwalktech’s platform delivers real-time predictive analytics driving dynamic promotion price change management on products, increasing sales and margins across the business. Today’s contract expansion reflects another, ongoing step in a multi-phased program between Boardwalktech and this client, as they upgrade their supply chain and promotion planning system’s capabilities over the next two years.
This existing client is a Fortune 200 U.S.-based multinational manufacturer and marketer of branded consumer foods sold through retail stores around the world. Managing the promotion pricing of thousands of products and making optimal decisions in real-time based on fluid market conditions is a difficult problem. Accurate pricing requires flexible, multi-point integration capabilities across various information sources including multiple point of sale (POS) feeds from the largest retailers across the world and collaboratively aligning that with internal forecasted plans for anticipated lift, margin and inventory. Boardwalktech’s proprietary digital ledger technology and its unique method of managing vast amounts of structured and unstructured data is an ideal solution and the only platform on the market today where multiple parties can work on the data simultaneously, and can deliver a collaborative, fully integrated promotion price and supply chain solution for this client in a fraction of the time it takes other non-digital ledger technology based applications.
“Managing supply chain data from multiple points is a challenging task within any business in normal times, let alone in the current challenging market conditions resulting from the COVID-19 pandemic,” said Andrew T. Duncan, President and CEO of Boardwalktech Software Corp. “We are confident that this further integration of the Boardwalktech platform will enhance this enterprise’s ability to manage their supply chain in a more efficient manner to ensure that the supply chain is properly managed, untimely delays are avoided and that our predictive analytics can be leveraged to optimize plans in both normal operations and during market disruptions like the one we are experiencing now.”
Mr. Duncan continued, “Improving supply chains and helping companies world-wide meet demand – getting the right products to the right place at the right time is a key benefit for all clients using the Boardwalk Digital Ledger Platform and is of critical importance now more than ever. Capturing dynamic information flows from the global supply chain and understanding the effects of change through predictive analytics provides a higher level of intelligent digital data for making mission critical decisions driving improved operating results and ultimately a higher level of product satisfaction for the consumer.”
