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A New Era of AI Transformation for Retail

2023 was the beginning of a new era of AI transformation in retail that is making personalized shopping experiences richer, more relevant and more...

A Look at Merch in 2024

The last year has been filled with branded apparel – from Taylor Swift’s Eras Tour merch selling out instantly to Netflix opening a brick-and-mortar...

Retail Media is for all Advertisers, Not Just Endemic Brands

Retail Media Networks (RNMs) continue to be top of mind for the industry, both at the forefront of retailers' commercial plans, and indeed, brand...

Retailers’ Imperative to Modernizing Consumer Experiences Amidst Economic Challenges

In 2024, retailers look to modernize consumer experience amid less discretionary spending. 2023 has been the year where we’ve fully come out of the pandemic,...

State of the Retail Industry: Personalizing Customer Experience in 2024

Spending habits shifted throughout 2023 with customers slowing down purchases and focusing on retailers that offered personalized experiences. Consumers today expect tailor-made experiences that...

Is 2024 Finally the Year of 1:1 Personalization? Generative AI’s Role in the Personalization/Privacy Paradox

Most people, including leaders at the retail brands we serve, will remember 2023 as the year Generative AI went mainstream. From early experimentation with...

Innovative Retail Tech Engages Savvy Shoppers

Over the last year, the omnichannel data approach made its debut, turbocharging existing omnichannel strategies that brands and retailers rely on to connect with...

Three Trends “In-Store” for Retailers in 2024

This year, retailers have felt the impact of the uncertainty in the economy. And yet, the National Retail Federation predicted holiday shopping would reach pre-pandemic...

Improving the Retail Atmosphere Begins With Empowering Employees

2023 was another year of big changes in retail. While we saw shoppers continue coming back to stores in numbers that hearken back to pre-pandemic levels,...

How to Bring Customer Experiences to Life in 2024

Insider Intelligence reports that 88 percent of shoppers feel the experience a brand provides is just as important as its product. Personalized interactions are...
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