Happy Returns today announced a partnership to provide returns software and reverse logistics for Dressbarn, the 58-year-old women’s apparel retailer that relaunched in January. Happy Returns powers the returns portal on Dressbarn’s website and enables Dressbarn shoppers to buy online and drop-off returns in person at Happy Returns’ nationwide network of physical Return Bars. Due to the ongoing pandemic, Happy Returns announced modifications to its in-person drop-off service in June, which allow businesses like Dressbarn to continue to serve customers while remaining contact-free for returns.
In terms of user functionality, Dressbarn shoppers receive a QR code to enable box-, label-, and contact-free returns for an immediate refund or exchange. In the first 30 days since launch, over 75% of Dressbarn shoppers have opted to drop off returns in-person rather than enduring the hassle and wait of returning via USPS. Dressbarn shopper feedback on the return experience has been overwhelmingly positive, earning a Net Promoter Score of 90 for the ease, speed, and safety of the service.
“Happy Returns is a natural fit for our ecommerce-first strategy,” said Dressbarn CEO, Shayan Zadeh. “Having enjoyed our physical stores for decades, our shoppers are accustomed to the convenience of in-person returns. To meet these customer expectations while also growing our online presence, Happy Returns’ network provides Dressbarn shoppers with the accessibility of a physical drop-off location while still maintaining a contactless experience.”
Retail Ecommerce Ventures (REV) acquired Dressbarn’s IP in late 2019. Since then, REV has continued to acquire a portfolio of omni-channel retailers, including Modell’s, Pier 1 Imports, Linens n’ Things, Franklin Mint, and The Book People. The company is reinventing these brands as digital, ecommerce platforms to service the modern shopper.
“Dressbarn has been a leader in women’s apparel for decades, and we’re thrilled to support the next evolution of their business,” said David Sobie, CEO and Co-Founder of Happy Returns.
Happy Returns began re-opening its Return Bar network in May and now counts over 500 drop-off locations in 150 metro areas nationwide. Up-to-date information on which locations in Happy Returns’ Return Bar network are open is here.
