Instacart and Dierbergs Markets Partner to Launch Same-Day Delivery and Carrot Tags

Dierbergs' storefront on the Instacart App.
Dierbergs’ storefront on the Instacart App.

Instacart (NASDAQ: CART), the leading grocery technology company in North America, and Dierbergs Markets, a 27-store independent grocer headquartered near St. Louis, Missouri today announced a new partnership to offer same-day delivery in as fast as an hour. The partnership will add Dierbergs to the Instacart App, enabling customers to access fresh groceries and household goods for same-day delivery. Dierbergs is also deploying Carrot Tags, Instacart’s electronic shelf label (ESLs) software integration, to help Instacart Shoppers easily locate ordered items and improve order accuracy.

“We couldn’t be more thrilled to welcome Dierbergs Markets to the Instacart platform, bringing their customers the ease of same-day delivery in as fast as one hour,” said Nick Nickitas, General Manager of Local Independent Grocery at Instacart. “Our new partnership with Dierbergs is an exciting milestone, underscoring how Instacart’s solutions can amplify an independent grocer’s digital and in-store experience. With Dierbergs now live on the Instacart App and leveraging Carrot Tags in stores, their customers will enjoy faster, more accurate orders, and seamless shopping like never before.”

“As a family-run business for more than 170 years, we’re proud to continue evolving with our customers’ needs and preferences,” said Laura Dierberg Padousis, Executive Vice President of Dierbergs Markets. “Instacart has been an exceptional partner as we team up to make life a little easier for our customers. We’re excited to bring the fresh, quality foods and household essentials our customers love right to their doorstep with same day delivery.”

To celebrate the partnership, Dierbergs and Instacart are offering $15 off of orders $50 or more to all customers making a purchase at Dierbergs via the Instacart App. No code necessary while supplies last.

Carrot Tags’ pick to light functionality seamlessly integrates to Dierbergs’ electronic shelf labels, allowing Instacart Shoppers to activate items from their picking list within the Instacart Shopper App. In turn, this provides easier and more accurate order fulfillment to Instacart Shoppers while also improving e-commerce efficiency and found rates to boost customer satisfaction by ensuring customers receive exactly what they ordered. 

Dierbergs Markets joins more than 1,800 retail banners already available on the Instacart App – ranging from grocery to beauty to home improvement to pet supplies. Carrot Tags is part of Instacart’s Connected Stores suite of technologies, designed to bridge the online and in-store shopping experience for both retailers and customers.

spot_img
spot_img

LATEST EDITIONS

spot_img
spot_img
spot_img

Sign up for our newsletter

INSIGHTS

What’s on Retailers’ minds in 2025?

Data, Tariffs, Assortment, Business Integration Data Data Data There is increasing...

Retail Technology Trends in 2025: Insights for Future-Ready Leaders

As we enter 2025, the retail world continues to...

Three Trends Impacting Retail Marketing and Shaping the New Customer Experience in 2025

Intense competition, price sensitivity and expectations for hyper-personalized experiences...