Shopify Inc. (NYSE:SHOP)(TSX:SHOP), a leading global commerce company, announced today strong financial results for the first quarter ended March 31, 2020.
“The vast majority of people are employed by small businesses, and they struggle the most during a crisis,” said Tobi Lütke, Shopify’s CEO. “The spread of COVID-19 is going to be a tough time for all entrepreneurs. We are working as fast as we can to support our merchants by re-tooling our products to help them adapt to this new reality. Our goal is that, because Shopify exists, more entrepreneurs and small businesses will get through this.”
“Now more than ever, Shopify needs to be there for our merchants, so our focus during these challenging times is to help solve their immediate pain points,” said Amy Shapero, Shopify’s CFO. “We are well positioned to help our merchants, particularly given the accelerated shift to online commerce. Our strong balance sheet provides us with the flexibility to continue investing in the right merchant-first initiatives, supporting our merchants’ success now and well into the future.”
Impact of COVID-19
While the COVID-19 pandemic has subdued commerce globally and especially strained small and medium-sized businesses, it has accelerated the shift of purchase habits to ecommerce. Shopify is uniquely positioned to help businesses of all sizes during this time, helping entrepreneurs start online businesses, adapt to an evolving commerce landscape, and manage through a challenging macroeconomic environment. We introduced a number of initiatives to support our merchants and protect our stakeholders during the ongoing COVID-19 pandemic, including:
- An extended 90-day free trial for all new standard plan signups.
- Availability of gift card capabilities to merchants on all plans.
- Introduction of local in-store/curbside pickup and delivery.
- Increased our funding commitment to Shopify Capital, as noted below, while fast-tracking expansion to core geographies working with partners, including in the United Kingdom and Canada where Shopify Capital launched on March 30, 2020 and April 20, 2020, respectively.
- Multiple online resources to support merchants, including resources on where to secure government funding, and offering a community forum, live webinars, online meetups, and tutorials to help all merchants have an online presence.
The following includes some key changes we have observed in the data patterns on Shopify’s platform, potential implications for Shopify’s business, and actions we are taking to manage risk and maintain strong liquidity:
- New stores created on the Shopify platform grew 62% between March 13, 2020 and April 24, 2020 compared to the prior six weeks, driven by the shift of commerce to online as well as by the extension of the free trial period on standard plans from 14 days to 90 days. While this increase includes both first-time entrepreneurs as well as established sellers, it is unclear how many in this cohort will sustainably generate sales, which is the primary determinant of merchant longevity on our platform. New store creations represents merchants who have provided billing information, which also allows them to start selling.
- While year-over-year Gross Merchandise Volume1 (“GMV”) growth accelerated in April compared with the first quarter of 2020, and this growth was distributed over a broader base of merchants, it is unclear how sustainable consumer spending levels will be in this uncertain economic environment. For now, the shift of consumer spending toward online is apparent: the number of consumers estimated to have made a purchase for the first time from any Shopify merchant grew 8% between March 13, 2020 and April 24, 2020, compared to the six-week period immediately prior. Over the same period, the number of consumers estimated to have purchased from Shopify merchants they’d never shopped at before grew by 45% compared to the six-week period immediately prior.
- While GMV through the point-of-sale (POS) channel declined by 71% between March 13, 2020 and April 24, 2020 relative to the comparable six-week period immediately prior to March 13, as most of Shopify’s Retail merchants suspended their in-store operations, Retail merchants managed to replace 94% of lost POS GMV with online sales over the same period. Retail merchants are adapting quickly to social-distance selling, as 26% of our brick-and-mortar merchants in our English-speaking geographies are now using some form of local in-store/curbside pickup and delivery solution, compared to 2% at the end of February.
- While new types of merchants, such as food stores, are migrating to Shopify Plus, March and April also saw more merchants downgrade from Shopify Plus to lower-priced plans than in January and February.
- Certain categories of GMV grew faster between March 13, 2020 and April 24, 2020, including Food, Beverages, and Tobacco, which doubled during this period relative to the 6-weeks immediately prior to March 13. Apparel and accessories, a historically larger contributor to Shopify’s GMV, experienced a softening in GMV in mid-March, followed by a recovery at the end of March, which continued into April.
- Shops are seeing more local customers: in the six-week period since March 13, 2020, in English-speaking geographies, the percentage of customers per shop coming from within 25 kilometres of the shop’s registered address had increased, as had the number of shops with at least one local customer, while local orders in these geographies more than doubled.
- More merchants are making greater use of Shopify Capital, with $192 million of advances and loans outstanding at March 31, 2020, compared with $150 million at December 31, 2019. And, we announced we have committed an additional $200 million above the March 31, 2020 level for the remainder of 2020, to increase funding of Shopify Capital in the United States and expand Shopify Capital to the United Kingdom and Canada, working with partners who will share in the revenue and risk. We anticipate a portion of this funding to go toward business continuity instead of growth activities, as we saw merchants downgrading subscription plans and decreasing their spend on apps in March and into April. We increased our allowance for losses on Shopify Capital as well as on Shopify Payments at March 31, 2020 to account for a potential increase in losses, though the actual loss percentages in March and April were consistent with pre-COVID levels over the past year.
- Shopify ended the first quarter of 2020 with a strong liquidity profile with $2.36 billion in cash, cash equivalents and marketable securities on our balance sheet. We continue to prudently manage costs, redirecting cost savings from reduced travel, events, and office operations toward merchant-relief initiatives, while advancing certain investments that will serve merchants both now and in the long-term.
First-Quarter Financial Highlights
- Total revenue in the first quarter was $470.0 million, a 47% increase from the comparable quarter in 2019.
- Subscription Solutions revenue grew 34% to $187.6 million. This increase was driven primarily by growth in Monthly Recurring Revenue2(“MRR”), largely as a result of an increase in the number of merchants joining the Shopify platform, strong app growth and Shopify Plus variable platform fee revenue growth.
- Merchant Solutions revenue growth accelerated for the second consecutive quarter, up 57%, to $282.4 million, driven primarily by the growth of GMV.
- MRR as of March 31, 2020 was $55.4 million, up 25% compared with $44.2 million as of March 31, 2019. Shopify Plus contributed $15.3 million, or 28%, of MRR compared with 26% of MRR as of March 31, 2019. MRR growth was impacted in the quarter by several factors, including the removal by Shopify of thousands of stores from the platform due to violations of our Acceptable Use Policy; lighter international merchant adds; and, an uptick of subscription cancellations and merchant downgrades to lower-priced subscription plans in March related to COVID-19.
- GMV for the first quarter was $17.4 billion, an increase of $5.5 billion, or 46%, over the first quarter of 2019. Gross Payments Volume3 (“GPV”) grew to $7.3 billion, which accounted for 42% of GMV processed in the quarter, versus $4.9 billion, or 41%, for the first quarter of 2019.
- Gross profit dollars grew 43% to $257.0 million in the first quarter of 2020, compared with $180.3 million for the first quarter of 2019.
- Adjusted gross profit4 grew 44% to $263.8 million in the first quarter of 2020, compared with $182.7 million for the first quarter of 2019.
- Operating loss for the first quarter of 2020 was $73.2 million, or 16% of revenue, versus a loss of $35.8 million, or 11% of revenue, for the comparable period a year ago.
- Adjusted operating loss4 for the first quarter of 2020 was $7.3 million or 2% of revenue, compared with adjusted operating income of $0.3 million or 0% of revenue in the first quarter of 2019. The loss in Q1 2020 was the result of the first full quarter of operating expenses associated with the acquisition of 6 River Systems, significantly more brand spend in the first quarter of 2020 compared to the same period in 2019, and a year-over-year increase in the allowance for potential losses related to Shopify Payments and Shopify Capital due to the potential impact of COVID-19.
- Net loss for the first quarter of 2020 was $31.4 million, or $0.27 per share, compared with a net loss of $24.2 million, or $0.22 per share, for the first quarter of 2019.
- Adjusted net income4 for the first quarter of 2020 was $22.3 million, or $0.19 per share, compared with adjusted net income of $7.1 million, or $0.06 per share, for the first quarter of 2019.
- At March 31, 2020, Shopify had $2.36 billion in cash, cash equivalents and marketable securities, compared with $2.46 billion on December 31, 2019.
First-Quarter Business Highlights
- Shopify continued to develop the product-market fit of Shopify Fulfillment Network, its solution to provide merchants and their buyers with fast and affordable fulfillment:
- More new merchants signed on to Shopify Fulfillment Network in the first quarter of 2020 compared to any previous quarter since its launch in June 2019. While we continue to optimize for the merchant experience first, we have expanded the number of merchants participating in Shopify Fulfillment Network.
- Shopify opened an R&D Centre in Ottawa, Canada to trial new robotics and fulfillment technologies and initially fulfill Canadian-based orders. We processed our first fulfillments at the R&D Centre in April.
- Shopify is working with its fulfillment warehouse partners to help ensure compliance with Centers of Disease Control and Prevention best practices and the health and safety of all warehouse employees, including following social distancing rules, deep cleaning of warehouses, distributing work shifts over longer periods to minimize the number of people in the warehouse at any given time, and closure of a warehouse for a period of time as advised by local public health authorities in the event a worker becomes ill.
- 6 River Systems announced enhancements to its wall-to-wall fulfillment solution, including upgrades to its collaborative mobile robot, Chuck, which included increased capacity of workspace on the Chuck, expanded safety compliance, and an improved user interface. 6 River Systems also received two internationally recognized Red Dot Awards, honouring the Chuck for outstanding design quality in its Smart Products and Robotics categories.
- Shopify Shipping adoption continued to rise, with 46% percent of eligible merchants in the United States and Canada utilizing Shopify Shipping in the first quarter of 2020, versus more than 40% in the first quarter of 2019. Shopify Shipping label adoption grew faster than adoption of Shopify Shipping by new merchants in Q1 2020 as merchants already using Shopify Shipping printed more labels to fulfill orders since the beginning of March, corresponding to the rise of COVID-19 in the United States and Canada.
- Shopify Capital issued $162.4 million in merchant cash advances and loans in the first quarter of 2020, an increase of 85% versus the $87.8 million issued in the first quarter of last year. Shopify Capital surpassed the one billion dollar milestone in cumulative capital advanced since its launch in April 2016, with $1.05 billion advanced through first quarter 2020, approximately $192 million of which was outstanding on March 31, 2020.
- 26,400 partners referred a merchant to Shopify over the past 12 months.
- Shopify joined the Libra Association, an independent not-for-profit membership association collaborating to build a simple, inclusive, and global cryptocurrency.
Subsequent to First Quarter 2020
- Shopify launched Shop, a first-of-its-kind mobile shopping app that creates a more intuitive online shopping experience, bringing together our expertise in commerce and proven features from Shop Pay, our accelerated checkout, and Arrive, an app to track online orders. Shop offers users the ability to easily discover local businesses, receive relevant product recommendations from their favorite brands, check out effortlessly, and track all of their online orders. To date, Shop Pay has processed over $8 billion in sales, while Arrive has been used by 16 million shoppers to track their ecommerce orders.
- Shopify launched the all-new Shopify POS, a faster, more intuitive, and more scalable POS software designed to meet the needs of our most complex Brick-and-Mortar retailers.
- Shopify launched Shopify Payments in Austria, expanding the availability of Shopify Payments to 16 countries.
Financial Outlook
On April 1, 2020, Shopify suspended the financial expectations it had provided on February 12, 2020 for the full year 2020, as our financial results for the rest of the year are contingent on the duration and scope of the COVID-19 pandemic and the economic impact of actions taken in response, all of which are unknown. Given the increased uncertainty in the macroeconomic environment, including the greater likelihood of an extended global recession, Shopify is closely monitoring the following external factors:
- The impact rising unemployment has on new shop creation on our platform and consumer spending.
- The rate at which consumer spending habits transition to online shopping for both discretionary and non-discretionary goods.
- The ability of brick-and-mortar retail merchants to shift sales online.
Shopify is leveraging our merchant-first business model and strong balance sheet to adjust our 2020 plans to address these changes. This includes redirecting spend from certain areas, such as brand and marketing, to product initiatives that directly support our merchants’ ability to adapt to an emerging environment, one where we believe multi-channel selling and direct-to-consumer fulfillment are more important than ever. Given our existing focus on these areas, the recent acceleration in the shift of retail spending toward ecommerce, and the central role our software plays in merchants’ businesses, which enables us to rapidly read and respond to trends on their behalf, we believe Shopify has a unique opportunity to improve the economic lives of merchants and their buyers in this difficult environment and position our company for the future of commerce.