Affinity Bands Continues Rapid Market Expansion and Ongoing Addition of World’s Most Recognizable Brands

Affinity Brand Partners, the industry leader in customization of wearable tech, today announced that since launch of its original collegiate line of products two years ago, the company has experienced 500 percent month-over-month growth that continues to accelerate. This ongoing momentum reflects significant market opportunity in wearables and the growing demand for smart watch personalization. According to Neil Cybert (9to5Mac), Apple wearables shipped 60 to 70 million units in 2019 and is on pace this year to outsell the entire Swiss watch industry.

2019 product highlights from Affinity Bands include:

  • Successful introduction of debossed bands compatible with Apple’s smart watch
  • Launch of made-in-the-U.S.A. leather smart watch bands
  • Introduction of Major League Baseball branded products
  • The innovative dual pin quick-release silicone sport band compatible with all smart watch brands
  • Branded Airpods Pro case covers for all licenses
  • The addition of Hi-Tec branded products to its offerings

“With a growing portfolio of brand partnerships and unique designs, we are well positioned to continue to deliver an ever-growing collection of stylish wearables for customers’ tech devices,” said CEO David Schowalter. “Affinity Bands serves as a bridge that brings together the world’s most recognized sports, fitness and lifestyle brands with the technology people are using (from smart watches, to fitness trackers, to home technology assistants like Amazon Echo and Google Home) allowing consumers to merge their personal relations with their favorite tech.”

With more than 200 active licenses and over 10,000 unique products, Affinity Bands continues to grow its portfolio of brand relationships that include manufacturing bands for Game Time (NFL, MLB, NHL and MLS) and through direct licenses with the NCAA, fraternities and sororities, U.S. military, and a growing portfolio of lifestyle brands including Gold’s Gym and Realtree.

Key company products include:

  • Smart watch bands
  • Customized wraps for smart home tech (Amazon Echo, Google Home)
  • Customized Apple Airpods cases
  • New designs being added daily

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