Dover Food Retail, part of Dover (NYSE: DOV), today announced the launch of the newest generation Optimax lighting series, the Optimax 7 Series LED. The newly designed Optimax 7 Series offers food retail operations optimized refrigerated case merchandising by providing superior uniformity, high-color rendering, optimal product illumination and reduced energy usage.
The Optimax 7 Series is specifically designed to help retailers enhance the presentation of merchandise and increase cold-vault sales. This new series features high-color rendering LEDs for displaying natural colors, enhanced product visibility, color saturation and clarity, creating a merchandising pop. Dover Food Retail’s Optimax 7 Series does this by optimizing all aspects and values of Lumen output, LUX incidence on targeted areas and color rendering.
“We are continuously developing innovative technologies that help our customers maximize their merchandising and improve energy consumption,” said Uri Rainisch, Senior Product Manager, Dover Food Retail. “We have leveraged advancements in LED technology and improved energy efficiency while dialing in on key attributes of our LED design.”
“The newly designed Optimax 7 LED lighting provides our customers with a quality product that not only showcases their products but elevates them to the next level,” said Hemant Gai, Product Manager, Dover Food Retail.
The Optimax 7 Series LED lighting features Low Power for walk-in applications only; Standard Power designed for single-swing doors; and French for French Swing applications. Both the Standard and French are being offered in 3500K or 4000K CCT and have longer fixture lengths for improved lighting distribution.
