Lucidworks, a leader in AI-powered search, today announced the new Predictive Merchandiser feature for Fusion 5.0, the latest version of the company’s flagship product. This new feature lets ecommerce product merchandisers optimize search relevancy, manage rules, and analyze results without involving IT.
Relevant search results are the key driver of ecommerce conversions. The Predictive Merchandiser solution provides an intuitive, easy to use interface to help merchandisers decrease bounce rates by ensuring the right products are displayed to shoppers. Additionally, the visual analytics dashboard provides insight into opportunities for better conversion and allows merchandisers to apply rules that pin, boost, bury, block and hide specific products.
“Ecommerce retailers are being forced to differentiate from Amazon and other competitors on experience and service, and the cost of experimentation is incredibly high,” explains Will Hayes, Lucidworks CEO. “With Predictive Merchandiser, we’re freeing customers from the repetitive grunt work of having IT maintain business rules to let merchandisers focus their creativity on improving conversions, increasing revenue, and delighting shoppers.”
Lucidworks serves more than one third of the US Fortune 100. Some of the world’s largest ecommerce organizations, including REI and Staples.com already use Fusion to personalize their shopper experiences. Lucidworks Fusion’s built-in connectors allow you to bring in data from ERP, loyalty, analytics and pricing systems — so you can see across ALL your data. With Fusion 5.0, retailers don’t need to be experts in AI or machine learning to get insights from their data. The Predictive Merchandiser solution provides even more flexibility and intelligence to help digital commerce organizations deliver a highly personalized experience for customers.
“Merchandisers are weighed down relying on an engineer to modify rules and search terms, and so they are unable to manipulate search performance in real-time to respond to customer behavior,” says Grant Ingersoll, Lucidworks CTO.
