Captiv8, the leading influencer marketing platform for enterprise brands, has announced the launch of Captiv8 Storefronts, a next-generation product that redefines the social commerce experience for both brands and consumers. The product builds upon the success of Captiv8’s 2024 launch, Branded Storefronts, and marks a major leap forward in how non-retail brands activate creators to drive shoppable moments.
Traditionally, social commerce has been dominated by retailers—limiting the ability for brands to directly connect and convert consumers. Captiv8 Storefronts flips the script by empowering any brand, regardless of vertical, to launch a curated, creator-powered storefront—no technical integrations required. With just a few clicks, brands can now shorten the path to purchase and meet consumers where they are: in-feed and ready to shop.
Early results demonstrate the product’s ability to drive bottom-line impact: Captiv8 Storefronts has been shown to increase consumer purchase intent by up to 58%, while accelerating time to first sale by nearly 60%.
“The future of shopping is personal, frictionless, and creator-led,” said Krishna Subramanian, CEO and Co-Founder of Captiv8. “With Captiv8 Storefronts, we’re giving every brand – whether retail or not – the tools to meet consumers at the moment of inspiration and convert that intent into action, all without sacrificing trust or speed.”
Key Features of Captiv8 Storefronts:
- Lightning-Fast Setup, No Tech Integrations Required
Go live in minutes with full merchant attribution tracking—no developers needed. - Authenticity That Converts
Tap into creator trust by blending brand and influencer presence in a community-first shopping experience. - Frictionless Social Shopping
Enable purchases directly from social feeds in as few as two clicks—seamless, intuitive, and scalable. - Full-Funnel Analytics and Attribution
Access both top-of-funnel and conversion metrics, including engagement, sentiment, dwell time, cart behavior, conversion rate, and best-selling SKUs—allowing brands to continually optimize performance.
